Client:

Mulberry

/

Project:

All That Is Yet To Come



Brief: After a successful previous campaign, Mulberry came to us for an online campaign to promote their 2017 London Fashion Week collection.

Response: We wanted to show the brand's rich history in a contemporary way. Working with director Nick Wood (Radiohead 'Lotus Flower'), we sought to create something a little out of the ordinary.

 

We travelled to 5 destinations over Europe to see the craft that goes into designing and making a collection and then merged this footage with brand archive and VHS camera effects in a split-screen execution.

"Mulberry: The LFW shows everyone is talking about this season" Elle Magazine

Outcome: We launched the campaign on the Mulberry homepage in the countdown to their London Fashion Week show alongside a series of 10 short films and stills released across Instagram.